Bella Thorne Says She Can Earn $65,000 Per Instagram Post
Ka-Ching! That was the sound of Bella Thorne earning more than twice the national median salary by posting on Instagram.
In recent years, more and more celebs have been making serious money by promoting brands on social media. In the short documentary Inside the Life of Bella Thorne, produced for Vogueand Broadly, the 20-year-old actress and former Disney Channel star reveals what she can earn for a single post.
‘For grid posting, it’s 65 grand a post,” Thorne says, appearing to reference the Instagram grid, or feed. “For story posting, it’s anywhere from 10 to 20K, and for Snapchat, it’s the same as Insta-Story.”
“Instagram is 100 percent a job to me,” Thorne continues. “I started out at 18 with literally $200 in my bank account and I bought this house a year later, a year and a half. That’s all from social media.”
It’s good to be Bella Thorne. The 20-year-old actress could retire on the cash she earns by promoting brands on social media.
Thorne, who calls Instagram “100 percent a job to me,” revealed in a Wednesday, April 11, Vogue documentary that she rakes in $65,000 per Instagram post. Instagram Stories and Snapchat go for anywhere between $10,000 and $20,000.
“I started out at 18 with literally $200 in my bank account and I bought this house a year later,” Thorne declared. “It’s all from social media.” (She dropped $2 million on a 4,500-square-foot L.A. home in 2016.)
Of course Thorne isn’t the only celeb sitting on an Instagram gold mine. Michael Heller, CEO of digital marketing firm Talent Resources, previously told Us Weekly that brands pay up to $500,000 for a campaign to Kim Kardashian, while sisters Khloe and Kourtney can make up to $250,000 for sharing snaps.
Thorne has more than 17.3 million followers on Instagram, more than 9.8 million in Facebook and almost 7 million on Twitter.